From interacting with big brands on Twitter to running campaigns to gain Instagram followers, I am incredibly passionate about social media. I am not only obsessed with social media in my personal life, but also love utilizing social platforms for strategic branding, marketing, and communication. I was the go-to-girl in my M.A. program for all things Twitter, Instagram, LinkedIn, and Facebook and always enjoyed live-tweeting classes and conferences. I am interested in and highly-efficient at conducting and understanding social media analytics tools as well as Google Analytics.
In my time at Mindpower, I’ve worked with a fellow team member to create this comprehensive social strategy toolkit for the agency: Mindpower Social Toolkit.
In addition to writing extensive social media strategy documents (like the one above), I’ve also created conceptual social media mood boards for local businesses, higher-ed clients, and non-profits. See examples of my social media concept presentations below.
University of West Florida
I also created this infographic to help clients better understand the ins and outs of Instagram.